About Christa Hill

Christa Hill is a Co-founder of Tacit Edge Product Leadership where she uses her industry expertise to fuel our economy with empowered, innovative, and diverse product leaders that embody the entrepreneurial spirit. She is also at the forefront of creating Product Management curriculum for SAIT and other educational and corporate institutions such as the New York Federal Reserve Bank. To find out more visit TacitEdge.ca.

Christa started her career in the early days of online banking and money transfer services, while also working in various compliance roles in the financial services industry. She then took on a passion project in the not-for-profit sector to revitalize a local community recreation centre. Upon her return to tech, she discovered a path from Product Ownership at Getty Images to Product Management at Benevity. At Benevity, now a $1.1B unicorn tech company, her work was instrumental in scaling the platform to onboard and vet over 2 million global not-for-profits and disburse over $2 billion in funds, while elevating the grants application process in collaboration with Microsoft USA. She then led the vision of Benevity’s content API, which is designed to become the engine of Benevity’s end-user experience.

Christa returned to FinTech with Morgan Stanley At Work as Vice President, Global Private Markets Product Management. Christa was instrumental in moving money around the globe through purpose-built services that facilitate liquidity events within employee stock plans for private fortune 500 companies and start-ups. Additionally, she used her extensive API experience to create the first-ever public-facing API that scales the administration of a corporation’s lifecycle from private ownership to IPO. This ground-breaking work secured Morgan Stanley’s position as the premier product for Private Markets liquidity activities. Together with her technology partners, they rose from millions to billions of dollars in activity within 12 months.

Now, Christa is most known for coaching early and established Product Managers, helping them deepen their expertise and helping them thrive in their careers. She brings empathy and humour along while tackling the grey areas of the role, with the goal of creating future product leaders for our increasingly digital world.