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Keynote Spotlight: Lee Odden

By October 16, 2012meshmarketing

meshmarketingOnce in awhile, you come across a blogger that resonates because their posts consistently deliver valuable insight. A great example is Lee Odden, who writes about content marketing, search and social media on the Top Rank Marketing blog.

Lee, the CEO of TopRank Online Marketing, a digital marketing agency in Minneapolis, is also the author of “Optimize“, which is a must-read for anyone working in the digital marketing space.

When we were looking for speakers for meshmarketing, Lee was an obvious choice given the growing interest in the intersection between search, social and content. So, it goes without saying we’re delighted he’ll be kicking off meshmarketing on Nov. 7.

A key part of Lee’s approach is the importance of integration so all parts of a business – customer service, marketing and sales – are collaborating and sharing ideas to help audiences discover information, consume it, and take action.

Lee’s not only one of the leading digital marketing voices but his presentations are engaging, informative and bound to give you plenty of food for thought.

Tickets for meshmarketing, which takes place at the Toronto Reference Library, are still available for $299 ($70 off the regular price). Student tickets are $49. Here’s the schedule.

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mesh is Canada's digital transformation and innovation event taking place in Calgary and Toronto each year.

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