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meshwest

Jun 01
Love0

The Social Part of meshwest

By meshwest

An important part of mesh is programming that is relevant, engaging and informative. It’s the core of what we think makes mesh unique.

At the same time, we also realize that the opportunity to connect, network and share is just as important. This is why we have lots of opportunities for people to get together and exchange ideas.

This includes healthy breaks between sessions so you have the time to meet new people and catch up with friends – as well as check your e-mail and enjoy a coffee.

As well, we’re big on social events in which people can relax, share their thoughts and blow off some steam. At meshwest, we’re excited about hosting the after-party in The Den, which is located on the lower level of MacEwan Student Centre.

We’ll enjoy a few refreshments and some great conversations in The Den or on its spacious patio.

To join us at meshwest, tickets can be purchased here.

 

May 31
Love0

meshwest Panel Spotlight: Preparing for Social Media Success

By meshwest

Far too often, companies enthusiastically jump into social media without a good idea of why they want to do it, what they want to get out of it and, as important, how it fits into their communications, marketing and sales strategies.

Without creating a well-defined plan for social media, it can be challenging to develop a foundation for success – however you want to define success.

At meshwest, our “Building Social Meaning to Support Success” panel addresses the important questions of what needs to be done other than establishing a social media presence. This panel gets beyond the early lessons of social media and into how to develop social meaning from the inside out.

“This isn’t about keeping up with the Joneses but realistically challenging ourselves and our marketing teams on how to create sustainable competitive advantage through building connected brands and organizations” is how marketing and innovation strategist Leigh Himel describes the panel’s focus.

The panel also includes:

– Greg Hounslow, the Emerging Media Advisor for WestJet, who manages the company’s Facebook, Twitter and YouTube communities, as well as being involved in the airlines’ short- and long-term strategies for social media.

– Sarah Dickinson, SVP, Strategy with Blast Radius, a strategic digital agency based in Vancouver, who has played a key role in helping Starbucks establish its strong and vibrant social media presence.

May 30
Love0

meshwest Panel Spotlight: Canada’s Startup Landscape: Alive and Well?

By mesh news, meshwest

One of the most remarkable changes in the startup landscape in the last few years has been a dramatic shift in the way early stage web technology is started and funded. As the costs of developing – and then building early customer adoption of – web technology have plummeted, a new generation of entrepreneurs has emerged, and with them, new forms of seed finance.

Paul Graham’s Y Combinator, Boulder Colorado’s Techstars, Fred Wilson of Union Ventures – these are some of the early examples of these new models of startup creation and seed finance to emerge in the US. But the same thing is happening north of the 49th, and new startup ecosystems are emerging and thriving across Canada.

These are heady and dynamic times, and there’s much to stay abreast of. Join us for a conversation on Canada’s startup landscape with Mark MacLeod, a General Partner with Montreal’s Real Ventures, Canada’s largest seed venture fund, and BCIC’s Danny Robinson, co-founder of Vancouver’s Bootup Labs.

Tickets for meshwest can be purchased here. The early-bird special of $239 ends today (May 30) at midnight. After that, tickets are $279.

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