Skip to main content
Category

mesh10

The mesh Rainbow – Green, Blue, Red and Orange

By mesh10

Thanks to the work of Jeff Sarmiento and Seth Singer, the mesh Web site is a thing of beauty – terrific design and lots of colours.

What you might not realize is there is a method to the madness of the colours – in addition to the fact we think it makes the Web site look purdy. Here’s a break-down on the mesh rainbow.

Red – Red is media, which covers our keynote (Chris Thorpe), panels and workshop about things such as real-time content, user-generated media, the battle between machine-generated and human-generated media, and a case study on the Vancouver Olympics.

Orange – Orange is our society stream in which you will learn more about hackers from keynote speaker Joesph Menn, how Médecins Sans Frontières is using social media, and panels about the growing issue of online privacy and what’s going on with open government.

Blue – For the marketers in the crowd, blue is your colour. Blue covers our keynote speaker, Arvind Rajan, from LinkedIn, as well as panels on real-time and how it forces marketers to be real, what businesses should really do with Facebook, and workshops on how to scale social media, and 10 no-nonsense ways social media can be applied to your business.

Green – Like the colour of money, green is our business stream, led by keynote speaker Scott Thompson, who is president with Paypal. Green also accounts for panels on the state of Canada’s seed and start-up landscape, mobile as a way to drive business, and why real-time matters.

So, there you have it – the mesh rainbow explained.

To purchase tickets to mesh, head on over this way.

Tickets for meshU, our hands-on workshop event for people who design and development online services, and people who manage designers and developers, can be purchased here.

mesh’s Marketing Keynote: LinkedIn VP International Arvind Rajan

By mesh news, mesh10

There’s little doubt that marketing is a dramatically changing landscape these days. But among shifting audience loyalties, the relentless growth of digital, the true emergence of wireless, and the always-connected generation, one thing remains constant: marketing today is all about connecting.

Be it connecting with an audience, connecting via technology, connecting with like-minded others or connecting with a feeling, connecting is becoming the overarching theme of marketing in the 21st century.

Given this, who better than Arvind Rajan, VP International of LinkedIn, to be the keynote conversation of the marketing stream at mesh10? Arvind has been in the world of grassroots or connection marketing for many years, and through his role leading LinkedIn’s International efforts is – literally – at the hub of their growing ecosystem which makes personal and business connections possible.

A very engaging and knowledgeable speaker, Arvind will kick-off the marketing stream on Day Two of mesh10 on May 19th. Don’t miss it.

Tickets for mesh can be purchased here.

mesh’s Business Keynote: Paypal CEO Scott Thompson

By mesh10

Since PayPal was launched in 2000, it has become the world’s leading global online payment system – making it easy for millions of people to buy and sell products and merchandise. In many respects, Paypal has been verb as in “Just PayPal it to me”.

Given PayPal’s ubiquity and continued strong growth, we’re thrilled to have PayPal president Scott Thompson as the business keynote for mesh this year. We’re looking forward to hearing Scott offer his insight on PayPal’s strategic direction and how the global e-commerce market is growing and evolving.

Before joining PayPal, Scott worked for Inovant, a subsidiary of Visa that was created to oversee its global technology. As Executive Vice-President of Technology Solutions at Inovant, he was responsible for all development, support and maintenance of Visa’s global payment system.

Visit the mesh Web site for more information about our keynotes, panels and workshops. Tickets for mesh, which happens May 18 and 19 at the MaRS Collaboration Centre in downtown Toronto, can be purchased here.