About Margo Purcell
Margo Purcell is a compassionate and thoughtful leader who helps people put their egos aside and embrace what they don’t know…yet.
As the daughter of a principal, Margo witnessed early in life the importance of learning and mentorship. Seeing her father’s role in the education of her high school peers, she wanted to follow in her father’s footsteps, but knew she wouldn’t take a straight path to get there. Ironically, a program called LifePath set her on a journey of self discovery and career transition. A career in the insurance industry, raising her two boys and launching her own career and leadership consulting company led her to her current role as founder and CEO of InceptionU. With her warm, open and empathetic style, Margo inspires people to choose curiosity, instead of fear and self doubt, and embrace their childlike curiosity to discover their true potential and find meaningful careers.
As a co-founder and CEO of InceptionU, Margo works with learners, industry and government partners to develop accessible programs to help people transition into tech careers. She also coaches leaders, founders and senior managers to think differently about how they approach innovation through problem setting, problem solving and designing meaningful solutions. Margo is a board member with the LearningCITY Collective and, under her leadership, InceptionU was the recipient of the Start Alberta Digital Talent Champion Award in 2021.