Martin Waxman

Executive Vice President, Thornley Fallis

the mesh schedule


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Date: May 28
Time: 2:50 PM – 3:40 PM
Location: 99 Sudbury | Glass Factory, mesh Main Stage

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Martin is a digital, social media and communications strategist, executive vice president of Thornley Fallis; and co-founder of three PR agencies. He has worked in communications and PR for 25 years, and specializes in social and digital media, social media training, consumer marketing, product launches, corporate and internal communications and entertainment.

He writes a blog, myPALETTE and is one of the hosts of the Inside PR podcast.

Martin developed a Certificate in Digital Strategy and Communications Management for the University of Toronto School of Continuing Studies and teaches several courses there. He has been a social media instructor at McMaster University, speaks at conferences across North America and guest lectures on PR and digital communications at universities and community colleges.

Martin received his APR from the Canadian Public Relations Society. He’s a member of the South by Southwest Interactive Advisory Board and a 2014 mentor; secretary/treasurer of PRSA Counselors Academy’s executive committee and its 2012 conference chair; and past-president of CPRS Toronto. He’s also on the advisory boards for the Humber public relations BAA program and the Humber School of Comedy.

Martin has published two books of fiction, been a standup comedy MC, film and TV writer and freelance journalist. He received an Honours Bachelor of Arts degree in film, television and theatre from York University in Toronto.