The mesh Rainbow – Green, Blue, Red and Orange

Thanks to the work of Jeff Sarmiento and Seth Singer, the mesh Web site is a thing of beauty – terrific design and lots of colours.

What you might not realize is there is a method to the madness of the colours – in addition to the fact we think it makes the Web site look purdy. Here’s a break-down on the mesh rainbow.

Red – Red is media, which covers our keynote (Chris Thorpe), panels and workshop about things such as real-time content, user-generated media, the battle between machine-generated and human-generated media, and a case study on the Vancouver Olympics.

Orange – Orange is our society stream in which you will learn more about hackers from keynote speaker Joesph Menn, how Médecins Sans Frontières is using social media, and panels about the growing issue of online privacy and what’s going on with open government.

Blue – For the marketers in the crowd, blue is your colour. Blue covers our keynote speaker, Arvind Rajan, from LinkedIn, as well as panels on real-time and how it forces marketers to be real, what businesses should really do with Facebook, and workshops on how to scale social media, and 10 no-nonsense ways social media can be applied to your business.

Green – Like the colour of money, green is our business stream, led by keynote speaker Scott Thompson, who is president with Paypal. Green also accounts for panels on the state of Canada’s seed and start-up landscape, mobile as a way to drive business, and why real-time matters.

So, there you have it – the mesh rainbow explained.

To purchase tickets to mesh, head on over this way.

Tickets for meshU, our hands-on workshop event for people who design and development online services, and people who manage designers and developers, can be purchased here.

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